According to the International Franchise Association's 2025 Economic Outlook, the broader franchise economy is projected to top $936 billion in output this year. That's a healthy 4.4% increase from 2024 and a clear sign that franchising continues to outperform the U.S. economy, which is growing at a more modest pace. Within that big picture, food and drink brands still hold a lion's share of the spotlight.

The IFA notes that food retail, services, and products are the second-fastest growing category in franchising, just behind personal services. The segment is expected to grow by 3.5% this year, driven by a perfect mix of consumer demand, innovation, and shifting dining habits.

Myron T. Gough - Owner, CFC

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